This study aimed to explore whether implementation intention could be used to reduce a bias blind spot among user experience professionals. This page contains the processed data files, R analysis scripts, and materials used to collect the data.
Method: Online experiment implemented in Qualtrics. Universe: The sample consists of user experience professionals, conceived inclusively as creative professionals working with UX design. 68% of the participants were UX designers, 17% UX researchers, 8% UX strategists, 4% others (UX Team Lead, UX Manager, SEO), and 3% did not fill in their professional role.