Abstract copyright UK Data Service and data collection copyright owner.

Core questions include: use of private car; age completed full-time education; frequency of television viewing; daily and Sunday newspaper readership; weekend colour supplement; weekly and monthly magazine readership; telephone in home; radio listening in the last week; satisfaction with the way the government is running the country; assessment of job performance of party leaders; vote if general election were held to-morrow; political support; problems facing Britain; general economic condition of the country in the next 12 months. In addition to the core questions, the following were asked: ITV area normally watched; Mrs. Thatcher's, Mr. Foot's, Mr. Steel's and Mr. Jenkin's job performances; supporter of the Liberal Party or the SDP. Question 11 covers local issues for those in the London area, but no data are available for this question.

Main Topics:

Quota sample

Face-to-face interview