This dataset included two exploratory experiments that utilised the innovative Face Pair Task. In both experiments the visual stimuli shown were pairs of faces. Each pair was either two female faces, two male faces, or one male and one female face. In Experiment 1 only binary gender (i.e., feminine and masculine) word primes were used, and the experimental blocks were presented in a set order. In Experiment 2 gender-balanced primes were added, and block order was counterbalanced. This dataset contains eight files; two RStudio code files allowing for easy replication of how the analyses was conducted, two .txt files containing this code, two datafiles containing the raw data the code draws from, one .csv document containing raw data the code draws from, and one readme.txt file.